The world of meeting professionals is moving ahead rapidly.
Associations usually see an engagement peak at the time of their yearly congress. The challenge is to keep that engagement constant, activating members year-round. A society app can be a great tool and our CEO Jelmer van Ast shares 3 reasons to start communicating 365 days a year through your society app.
We interviewed Bonny Shapira, Marketing Event Manager at Cisco to get a unique perspective on how Cisco designs the participant experience - the why, what and how of pre-, during and post-event communications and experiences. Gain insight into how Cisco and its agency collaborate to build loyalty and expertise through education, engagements, and experiences.