Garr Reynolds

About Garr

Garr Reynolds is currently Associate Professor of Management at Kansai Gaidai University where he teaches Marketing, Global Marketing and Multimedia Presentation Design. Garr is active in the Japanese community and can often be found presenting on subjects concerning design, branding, and effective corporate communications.

Garr is the former Manager of Worldwide User Group Relations at Apple Computer, Inc. in Silicon Valley. With Apple, Garr worked with user groups (brand communities) in the U.S. and Japan and traveled extensively delivering presentations, software demos, and keynote addresses to the firm's most loyal customers. Apple's installed base consists of the most sophisticated and loyal customers a company could dream of. (The only company which has a similar kind of loyal, informed, and fanatical user base is Harley Davidson.) Garr worked closely with user groups while at Apple and had a great time helping out the local user group events such as You Don't Know Mac in Oregon and the Mac Computer Expo in California. Before joining Apple, Garr worked for most of the '90s at the head office of Sumitomo Electric Industries in Osaka.
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