Open Audience always finds it incredible how delegate evaluations are often not thought of until the very end of an event. That piece of paper with feedback questions (always paper!) is handed out to the delegates just as they are putting on their coats.
Events and meetings cost money. Everybody knows that. So the question about whether your delegates were engaged is a pretty vital one. It is far too important to wait until the end of the meeting to find out.
Open Audience has curated 5 tips for you to apply at your next event and they guarantee you will see a difference.
1. Use your eyes
Channel your inner casino pit boss and scan the room. No special equipment needed here, jsut your eyes. Are the delegates watching, listening and taking part in the event? Are they actively participating?
2. Provide some light relief
Nobody wants to be talked 'at' for long periods of time. Heavy topics need to be followed by a bit of light relief - TV producers call it light and shade. Create space for delegates to refelect and talk about what they have just heard. Provide refreshments. Look for ways to interact with your audience - stand up / sit down, vote, poll, ask questions..
3. Know your audience
Pre-meeting polls and advance submission questions (to be asked at the meeting) are brilliant ways to help find out what your audience wants to gain from the meeting. If you can't ask for such information beforehand, then try to gather it as early in the meeting as you can and then throughout. If necessary, adapt the programme to demonstrate how you will help your audience to achieve their learning objectives.
Want to find out the the rest of the tips? Head over to Open Audience's blog here.