Posted by sofia.rodrigues on March 14, 2021

An online course on applying scientific insights in events has launched.
Event Psychology Lab - Use Science to Create Great Events is the first ever online course aimed to help event professionals create impactful, engaging and memorable event experiences by applying insights from psychology, neuroscience and behavioral science in event planning.
Whether you are a seasoned event planner or just starting out in the industry, there are a number of reasons why you need to take this course.
First and foremost, events are a people business. By learning about how people think and why they behave the way they do, you will be able to gain a deeper understanding of your team, attendees, speakers, partners and yourself. You will be able to influence behavior and achieve your goals easier, faster. You will be able to better navigate through change and challenges.
Furthermore, being able to apply science findings related to experience design, marketing and business is among the top future-ready skills for event professionals. This course will open up more opportunities for you and help you upgrade your industry skills and get the ultimate competitive advantage.
This is a fascinating journey full of discoveries about human nature and mind. Investing into it is what smart event planners do.
Course homepage: https://eventpsychology.thinkific.com/
Course curriculum: https://eventpsychology.thinkific.com/courses/eventpsychologylab