FREE REPORT: The Science Of App Marketing—How To Help Your App Stand Out

The mobile app ecosystem has seen explosive growth as consumers flock to app stores linked to their mobile platforms and devices. There's plenty of money in the app economy: ABI Research predicts that mobile app revenue will reach $46 billion by 2016, up from about $8.5 billion in 2011.

But app markets are also becoming incredibly competitive. That means many companies and app developers invest in apps only to see them lost in the "swamp" — the murky, messy, and cluttered app markets.

Cascade Productions new MSI Member

Taxonomy upgrade extras: 
CASCADE PRODUCTIONS provide an innovative content driven approach to meeting and conference production encompassing content development, production, staging and venue and delegate management.
Cascade are based in Manchester, UK with a team of 12 meeting designers, planners, producers, editors and administrators including owner/Producers; Alan Wight and Jim Kirkpatrick and Ops Director, Jennifer Houlihan. The company has produced events all over the World for audience sizes from 4 to 30,000 delegates.

More than Q&A format to satisfy the audience by MidCourse Corrections

Q&A no longer qualifies as a leading indicator of audience engagement.

Still stuck on that weary Q&A model?

It’s making you look so yesterday… and it’s one more reason why conference audiences are tuning out, particularly the Next Generation attendees. If we expect to maintain and grow our audiences, it’s time to get them more involved throughout the session — and in more dynamic and forward-leaning ways.

The Evolution Of Onsite Conferences: 26 Trends Coming To An Event Near You

The traditional conference meeting experience is out! People today are looking for unusual, new, innovative conference experiences. They don’t want to attend last year’s annual meeting that just changed the filler. They want something that feels as fresh as their first conference experience. They want an original experience.

1. Increased Attendee Expectations
Average is not enough. Status quo is out. It feels like luke-warm, wet, soft, Melba Toast.


Subscribe to Meeting Design Institute RSS